Technical SEO

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    Technical SEO

    Technical SEO is essential for ensuring that your website is search engine-friendly, properly indexed, and performs well in search engine rankings. Whitehatseo will optimize the technical aspects, improving your website’s chances of being discovered by search engines and delivering a positive user experience. In order to increase a website’s exposure and ranks, Whitehatseo refers to ethical and best-practice strategies that are compliant with search engine recommendations.
    When it comes to Technical SEO, Whitehatseo will help you in several ways:


    Use HTTPS

    Fix crawl errors

    Fix redirect chains & loops.

    Fix broken links

    What is Technical SEO? Basics and 7 Best Practices.

    Technical SEO is the process of optimising a website’s technical components in order to increase its search engine exposure and effectiveness. It involves making adjustments and enhancements to the website’s infrastructure and backend elements to ensure that search engines can crawl, index, and understand the content effectively.

    Technical SEO Check List

    Use HTTPS

    Using HTTPS is a crucial aspect of Technical SEO. HTTPS (Hypertext Transfer Protocol Secure) encrypts the communication between a user's browser and a website, ensuring that sensitive data remains secure. Implementing an SSL certificate and transitioning to HTTPS not only provides a secure browsing experience for users but also benefits your website's search engine rankings.

    Fix Crawl Errors

    Fixing crawl errors is an essential aspect of Technical SEO. Crawl errors occur when search engines encounter issues accessing and indexing your website's pages. By identifying and resolving these errors, you ensure that search engines can effectively crawl and index your content, leading to improved visibility and rankings.

    Fix Broken Links

    To fix broken links on your website, start by conducting a thorough link audit to identify any broken or dead links. Once identified, update or remove these broken links to ensure a smooth user experience. Consider implementing proper redirects (such as 301 redirects) for any URLs that have changed or pages that have been removed.

    Fix HTTP links on HTTPS pages

    Fixing HTTP links on HTTPS pages is essential for ensuring a secure and seamless browsing experience for your website visitors. Start by conducting a thorough audit of your website to identify any instances of HTTP links. Update these links to use the secure HTTPS protocol to avoid mixed content warnings and potential security risks.

    Improve the Site Speed

    To improve site speed, focus on optimizing various aspects of your website. Start by optimizing and compressing images to reduce file sizes. Minify CSS and JavaScript files by removing unnecessary characters and comments. Leverage browser caching to store resources locally, reducing server requests. Enable compression, such as GZIP, to reduce file sizes during transmission.

    Fix redirect chains & loops

    To fix redirect chains and loops on your website, you need to simplify and streamline your URL redirections. Identify the URLs involved in the chains or loops and update the redirects to directly point to the final destination URL. Use proper HTTP status codes (301 for permanent redirects, 302 for temporary redirects) and ensure the correctness of the redirects through thorough testing.

    Start working with WhiteHatSeo that we provide everything you need to generate.